Are you suspecting negative SEO? Find the solution with our expert SEO agency!

Search engine optimization can have not only positive results but also negative ones. Accidentally or even intentionally, you can do something to move a URL or even a domain in the negative direction in the SERP. When this happens, call our SEO agency!

What is negative SEO? Let our expert SEO agency explain it to you!

Negative SEO is the process by which a particular URL or domain is ranked lower in the search engine results list. It’s mainly using black hat tools. This is similar to hacking a website, except that it does not change the operation or appearance of the page. In this case, the goal is just to get it as low as possible in the list of results.

Although Google says there is no negative SEO. They work hard to prevent other webmasters from influencing the ranking of our site in any way.

What are some negative SEO techniques?

Linking

Redirect hundreds or thousands of very poor-quality links to your landing page. This can be done with the help of link farms, or you can even buy from a low-quality site reserved specifically for this purpose. These sites have previously received manual penalties and any links from them may result in an automatic penalty.

Are you suspecting negative SEO? Call our professional SEO agency now!

Comment spamming

Hundreds of thousands of comments everywhere pointing to the page with the same text and anchor. This can be done manually but is most often done with spam software.

Slow-down

Embed larger images and files on the landing page on other pages. This reduces landing page bandwidth, slows down page load time. And we know Google doesn’t like slow pages.

Plagiarism

The content of the landing page, or all of it, is copied. Google knows which page it was first. But even if the copied content is already advertised, it can disrupt the algorithm in the long run.

Report

We can automatically ban a page from the search engine for up to 10 days. If we report a copyright infringement, even a false one, to Google.

If you are suspecting negative SEO you should call a professional SEO agency right now!

On-site hack

This is the roughest and fastest way to have negative SEO. If someone’s side is broken and they are free to make changes. They can make changes unnoticed that are very difficult and very late to notice. All you have to do is put a line in robots.txt and the whole page will be removed from the search engine.

True, it will soon become clear that we can achieve much more by, for example, rewriting ALT attributes or inserting unnecessary redirects.

Discovering the attack

If you come under a negative SEO attack, the first thing you will face is a drop in statistics. Suddenly you see your organic traffic crash.

If you see this in your analytics, two things could have happened. Either it was an algorithm update or you were the victim of a negative SEO. Both are bad for you and require immediate intervention.

Don’t waste time if you are experiencing negative SEO, call our professional SEO agency!

What to do in the event of an attack? The first step is to see how big the trouble is.

Recovery after an attack

Once you’ve discovered that you’ve fallen victim to negative SEO you’ve pretty much known what technique is spoiling your SEO. In this case, the most important thing is to take corrective action as soon as possible. As it can take up to weeks for the change to go through Google’s system.

Reject incoming links

If the linking technique has been used against you. Then during the backlink analysis, you should notice that there are a lot of new, poor-quality links pointing to your page. The first step is to make a “disavow” file into which we collect all such links. This file can be plain text txt, each line of which is a link or a domain (if you want to ban the entire domain).

Call our professional SEO agency and we will help you get back on track!